https://www.lindsaypinchuk.com/blog daily 0.75 2023-12-20 https://www.lindsaypinchuk.com/blog/memoirsnobel-peace-prize-winner-shares-his-stories monthly 0.5 2023-12-20 https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/31a4d539-7c27-49d6-b077-153a3679876a/Screen+Shot+2023-12-20+at+12.19.00+AM.jpg Blog - Memoirs…Nobel Peace Prize winner shares his stories - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.lindsaypinchuk.com/blog/your-q4-content-plan monthly 0.5 2023-10-09 https://www.lindsaypinchuk.com/blog/jkye2it58rzmevu0pjua2ykmmtmpzd monthly 0.5 2023-10-09 https://www.lindsaypinchuk.com/blog/8901nkbgkss9zqmscxlof6p432l0ac monthly 0.5 2023-09-28 https://www.lindsaypinchuk.com/blog/q7erby0dn5gp1lgr3ji35ijtppw04n monthly 0.5 2023-09-13 https://www.lindsaypinchuk.com/blog/dq14gxru4l5axox0pdd3r3wey6acqo monthly 0.5 2023-09-13 https://www.lindsaypinchuk.com/blog/et6tee6br3mpek9g0flylkzohvdhg8 monthly 0.5 2023-09-05 https://www.lindsaypinchuk.com/blog/0ljgg48uecm2po3zdem7tgyyn5ns72 monthly 0.5 2023-09-05 https://www.lindsaypinchuk.com/blog/4veenfiedf30001kg0hwjs4710sddo monthly 0.5 2023-09-05 https://www.lindsaypinchuk.com/blog/5-pieces-of-advice-for-female-founders monthly 0.5 2023-09-05 https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/47c57949-aadc-42ce-aca3-157ac6b06ab8/Screenshot+2023-08-10+at+12.55.24+PM.png Blog - 5 Pieces of Advice for Female Founders - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.lindsaypinchuk.com/blog/5-things-youll-want-to-know-when-starting-your-own-business monthly 0.5 2023-09-05 https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/83d1f7fc-826f-4894-939d-8ce042a2fb39/Screenshot+2023-08-10+at+12.53.54+PM.png Blog - 5 Things You’ll Want to Know When Starting Your Own Business - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/e905e8a6-79ca-4c2b-99a1-7d6a323547eb/Screenshot+2023-08-10+at+12.44.14+PM.png Blog - 5 Things You’ll Want to Know When Starting Your Own Business - Stay par for the course....don't get distracted. Focus on you, your own business and achieving the results you set out to achieve---NOT the noise going on around you. You can and should follow your competition, but don't get hung up on what they're doing. https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/80c85c09-f7d7-495c-b80e-0e79f7bd7f45/Screenshot+2023-08-10+at+12.48.03+PM.png Blog - 5 Things You’ll Want to Know When Starting Your Own Business - FAIL. You cannot succeed unless you fail. You cannot come out of the gate and have everything you touch turn to gold. If you want to grow and scale and move forward, you have to experience some failures along the way. These are the lessons you will learn from and at the end of the day you will be better for it. https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/3e1d03e2-71a2-483f-951a-c923de27677d/Screenshot+2023-08-10+at+12.49.53+PM.png Blog - 5 Things You’ll Want to Know When Starting Your Own Business - Know when to pivot. If an idea you had is tanking, change directions and move on. As a founder and business owner you have to own up to when things are not going right and you have to be the captain of the ship, changing course when necessary. https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/6aa45c9d-0af1-4b30-91e8-1f315dbdbb28/Screenshot+2023-08-10+at+12.50.41+PM.png Blog - 5 Things You’ll Want to Know When Starting Your Own Business - Take one step at a time. Try to accomplish one thing per day to move your business forward. This is something I tell everyone, and on "Dear FoundHer..." my friend Rachel Gillman Rischall brought this up as well. Even if it is something simple like ordering supplies—one thing a day. https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/fe733bae-cb91-4a7a-876c-68209b47106b/Screenshot+2023-08-10+at+12.51.35+PM.png Blog - 5 Things You’ll Want to Know When Starting Your Own Business - Remember why you started. Your WHY is your north star. It is what guides every decision you made iny our business....and it should continue to do so years down the road. Whenever you get lost, simply go back to your "WHY" and you will remember the reason you're here in the first place . https://www.lindsaypinchuk.com/blog/1-tool-you-should-be-using-right-now-on-ig monthly 0.5 2023-09-05 https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/5fff7200-2ebd-4a6b-a804-b93a3da29b97/Screenshot+2023-08-08+at+8.26.30+AM.png Blog - 1 Tool You Should Be Using Right Now on IG - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.lindsaypinchuk.com/blog/7-tools-youre-not-using-on-instagram monthly 0.5 2023-08-21 https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/09c9ccc7-4b4c-4e70-8a39-b8c2817c79b9/Screenshot+2023-08-10+at+1.00.34+PM.png Blog - 7 Tools You’re Not Using on Instagram - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/e905e8a6-79ca-4c2b-99a1-7d6a323547eb/Screenshot+2023-08-10+at+12.44.14+PM.png Blog - 7 Tools You’re Not Using on Instagram - Did you forget to add the mention in your story? No problem… Did you forget to add a mention in your story? STOP! You don't have to delete the whole thing! Add Story Mentions AFTER your story. All you have to do is go to the story, click on the three buttons and click ADD MENTIONS. And voilia! You can add it after the fact and now your stories can be shared by your friends/partners/other accounts. https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/80c85c09-f7d7-495c-b80e-0e79f7bd7f45/Screenshot+2023-08-10+at+12.48.03+PM.png Blog - 7 Tools You’re Not Using on Instagram - Saved Replies This is one of my FAVORITE time-savers on Instagram. Go to -> settings -> Creator -> Saved Reply. You can add replies to the questions people asl you most, and next time they ask them all you have to do is reply with the ONE WORD you select...and your entire reply will appear. https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/3e1d03e2-71a2-483f-951a-c923de27677d/Screenshot+2023-08-10+at+12.49.53+PM.png Blog - 7 Tools You’re Not Using on Instagram - Push Notifications Do you fear your IG content isn't being seen by your community? You can directly ask your followers to turn on notifications for your account and then they will be notified when you publish new content. Show them how to do it: Ask them to go to your profile, click the three dots at the top and simply select “Turn on Post Notifications.” This continues to help you cultivate a loyal and trusted community on Instagram. https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/6aa45c9d-0af1-4b30-91e8-1f315dbdbb28/Screenshot+2023-08-10+at+12.50.41+PM.png Blog - 7 Tools You’re Not Using on Instagram - Reels Templates Ever wonder how the people you follow get their Reels content so perfectly timed to the music? There's a tool for that. Meet Reels Templates---and you can access them right inside the Instagram App. IGo to the Instagram Reels page. Hit the camera. Swipe right on the bottom where it says TEMPLATES. You can use any of the templates you want--- simply scroll and select the one that works for you. OR, if you see a Reel you like, click USE TEMPLATE on the bottom of a Reel—copy this template. This tool saves time and gives you tons of ideas. https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/29cd5e5f-a47c-4ace-9067-b08a47be518b/Screenshot+2023-08-10+at+12.51.35+PM.png Blog - 7 Tools You’re Not Using on Instagram - Countdown Clocks Not only does this tell your community when something important is going to happen, you can encourage them to join in and SHARE the countdown clock. When they share it to their stories, it lets other people know when this important event is going to happen---and partake in it as well! https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/667e4eac-c704-4301-865c-76b086a9894d/Screenshot+2023-08-10+at+1.14.03+PM.png Blog - 7 Tools You’re Not Using on Instagram - Closed Captions Whether you're making a story or a Reel, if you have video, go to the stickers and click CAPTIONS. Most people watch IG without sound, so captions are KEY in making sure that they receive your message. https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/b2d4ad6f-f9e0-425f-af08-a675cf512d5a/Screenshot+2023-08-10+at+1.12.55+PM.png Blog - 7 Tools You’re Not Using on Instagram - Questions Sticker Let your community ask you questions---but YOU control the narrative of what you answer. A great way to connect with your community. https://www.lindsaypinchuk.com/blog/5-ways-to-make-a-comeback-after-taking-time-off monthly 0.5 2023-06-21 https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/a99f1e46-0cd6-484a-b8d3-47a547a52eb6/1.jpg Blog - 5 Ways to Make a Comeback After Taking Time Off - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.lindsaypinchuk.com/blog/foundher-files-confidential-how-to-scale-a-business monthly 0.5 2023-02-14 https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/d5a6f907-877e-46a0-8535-e344acba6576/1.jpg Blog - FoundHer Files Confidential: How to scale a business? - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.lindsaypinchuk.com/blog/give-yourself-the-gift-of-a-break monthly 0.5 2022-12-16 https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/b4f79da2-9751-47c5-9c07-176aebfd2217/Copy+of+Copy+of+Copy+of+Tuesday+Tip+10-18-22.png Blog - Give Yourself the Gift of a Break - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.lindsaypinchuk.com/blog/6-ideas-for-december-social-media monthly 0.5 2022-12-07 https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/f0bf6b27-5eb3-4035-ab16-6186db1ff3e0/Copy+of+Title+Card+-+Neutral+-+1222+-+Pixistock+%281%29.jpg Blog - 6 Ideas for Social Media in December - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.lindsaypinchuk.com/blog/5-ways-podcasting-can-transform-your-business monthly 0.5 2022-08-30 https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/c5731603-dfe2-43ba-a6a2-2d88c24e1e8a/2.jpg Blog - 5 Ways Podcasting Can Transform Your Business - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.lindsaypinchuk.com/blog/7-important-tips-when-using-tiktok-for-business monthly 0.5 2022-08-23 https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/1c3702d8-71c3-4d64-96a1-00e1fd70078d/Copy+of+Quick+Tip+week+of+81.jpg Blog - 7 Important Tips When Using TikTok for Business - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.lindsaypinchuk.com/blog/5-tips-for-scaling-your-business-and-community monthly 0.5 2022-08-17 https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/a57ea2af-c044-4d06-877e-284e6174c8df/2.png Blog - 5 Tips for Scaling Your Business and Community - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.lindsaypinchuk.com/blog/0kjxxlspgidui47mxu6cbov4norocu monthly 0.5 2022-08-03 https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/8338930c-3625-4a01-ad5e-4e8d17bbd291/Quick+Tip+week+of+81.jpg Blog - 5 Rules When it Comes to Your Mission Statement - Make it stand out Whether you are a large company, big business, product based, service oriented or a personal brand, one thing that holds true for any business.... ...HAVE A CLEAR MISSION YOU WORK TOWARDS EACH AND EVERY DAY.⁠ ⁠ This week on Dear FoundHer… Episode 63, Sascha Mayer, Founder of Mamava, discusses how her company began with her mission, and that mission guided her every decision in creating her product. Ultimately, her product solved a key problem, one she was looking to fix through the mission she started with. ⁠ ⁠ Take a look at these key reminders when it comes to your mission. Most of us have a mission when it comes to our business, but have you written it down? Do you look to your mission when making decisions on how to move your business forward?⁠ ⁠ Define your mission—-write it down. Your mission should clearly define and outline your business as well as your goals and your strategy to reach your goals. This way there is no question about what you are working towards. Let your mission shape your strategy. When you are determining how to accomplish the goals set forth, let your mission help decide how it is that you are going to move forward. If a strategy isn't aligned with the mission at hand, it probably isn't the right one. Hire people who subscribe to your mission. When hiring for my first company, four key hires over the nine years were people who came to me and said: I believe in what you are doing and I want to be a part of it. Each of these amazing employees were with me and my company for over five years and were instrumental in my company's success. Build a product that serves your mission. Use your mission as your North Star when guiding product development based decisions. Listen to Episode 63 of Dear FoundHer... Sascha Mayer talks about having a mission first and then building her product to solve the problem at hand. This is a powerful concept, especially when you have a specific goal you want to achieve. Don’t compromise your mission. Stay true to what you are doing and don't compromise the ideals you set forth through your mission. Whether for monetary or some other form of short term gain, once you compromise your integrity, it is really hard to go back. Stay the course, stay true to what you are doing and know that success will come. It just might not be overnight. I would love to hear your mission. Feel free to drop it in the comments below or email it to me. Once you put it out there, you are definitely more accountable. ⁠ For more tips to build and monetize your community to grow your bottom line, follow @lindsaypinchuk on Instagram. https://www.lindsaypinchuk.com/blog/the-best-networking-advice-no-one-ever-tells-you monthly 0.5 2022-07-27 https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/893ab429-d816-4fa8-a088-e8a163368644/1.png Blog - The Best Networking Advice No One Ever Tells You - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.lindsaypinchuk.com/blog/top-mistakes-to-avoid-when-starting-a-business monthly 0.5 2022-07-05 https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/1656998710403-8Z6A3WPKGYKIQFTA0QPY/unsplash-image-u_3rD02dmkw.jpg Blog - Top Mistakes to Avoid When Starting a Business - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.lindsaypinchuk.com/blog/how-to-handle-social-media-during-social-and-societal-discord monthly 0.5 2022-06-28 https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/f50723ef-dfe9-4758-a293-93c26a6b1f26/1.jpg Blog - How to Handle Social Media During Social and Societal Discord - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.lindsaypinchuk.com/blog/5-ways-to-make-sure-youre-found-on-instagram monthly 0.5 2022-06-28 https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/f2b4c33e-2a4e-4ac1-a91b-d997922e18b0/Copy+of+Quick+Tip+%281%29.jpg Blog - 5 Ways to Make Sure You’re Found on Instagram - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/ed2e49e3-6acf-4fd8-bb1e-695155e59e2d/Copy+of+Quick+Tip+%281%29.jpg Blog - 5 Ways to Make Sure You’re Found on Instagram - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.lindsaypinchuk.com/blog/5-tips-to-consider-when-starting-your-community monthly 0.5 2022-06-24 https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/e28ef2aa-3c8a-4289-ba62-fafe9d3afd7a/12493527_10153440267938074_3245030088567229341_o+%281%29.jpg Blog - 5 Tips to Consider When Starting Your Community - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.lindsaypinchuk.com/blog/integrity-and-transparency monthly 0.5 2022-06-23 https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/92fa19a9-08b6-4e04-b3bb-6e812b462713/Copy+of+IG+Quote+320+Inspirational+Quotes+4+-+Purple+%281%29.png Blog - Integrity and Transparency - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.lindsaypinchuk.com/blog/quick-tip-five-ways-to-share-one-piece-of-content monthly 0.5 2022-05-17 https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/1652804538306-IFQ0RCPCF4CT8DI1OQ9W/unsplash-image-Tk9m_HP4rgQ.jpg Blog - Quick Tip: Five Ways to Share One Piece of Content - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.lindsaypinchuk.com/blog/6-female-founded-brands-revolutionizing-clean-beauty monthly 0.5 2022-04-08 https://www.lindsaypinchuk.com/blog/send-the-emailthat-email monthly 0.5 2022-04-05 https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/1649135925816-1PJ2QHJPORS0D0TDB3TW/unsplash-image-LPZy4da9aRo.jpg Blog - Send the email…THAT email - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.lindsaypinchuk.com/blog/6-creative-ways-to-ask-for-help monthly 0.5 2022-04-03 https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/1649019532362-AJFQIPMZO6BOWBDQN7IN/unsplash-image-GOMhuCj-O9w.jpg Blog - 6 Creative Ways to Ask for Help - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.lindsaypinchuk.com/blog/5-reasons-to-show-up-for-your-brand monthly 0.5 2022-04-03 https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/c8fb761f-8676-4dd7-af69-0d16808f1786/197275_10150123400758074_3968305_n.jpg Blog - 5 Reasons to Show Up for Your Brand - Make it stand out Showing up to an event from my first company in 2011…sharing my life as a new mom and connecting with my community. https://www.lindsaypinchuk.com/blog/5-easy-ideas-for-collaborations monthly 0.5 2022-03-21 https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/1647842369161-TFMRDNXTW4WL2Q8STVP2/unsplash-image-FPQlXQtjkqU.jpg Blog - 5 Easy Ideas for Business Collaborations - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.lindsaypinchuk.com/blog/network-network-network monthly 0.5 2022-03-11 https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/1646951092029-2Y8ELMYJMO81C9W8QC0F/unsplash-image-BRBjShcA8D4.jpg Blog - Network, Network, Network - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.lindsaypinchuk.com/blog/texan-women-making-history monthly 0.5 2022-03-11 https://www.lindsaypinchuk.com/blog/1ys3wpygxefipq5q8evhqt466kcvm2 monthly 0.5 2022-03-10 https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/80aa29ef-d326-4901-818d-935129361b70/IMG_3902.JPG Blog - 5 Ways Women Can Support One Another - Make it stand out March 8, 2020—-this was the last event I went to before the world shut down. Surrounding by an amazing panel of women (shown here) we continued to support each other over the last two years in the best ways possible. https://www.lindsaypinchuk.com/blog/midwestern-women-making-history monthly 0.5 2022-03-10 https://www.lindsaypinchuk.com/blog/the-power-of-a-partnership monthly 0.5 2022-03-07 https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/498ea369-43b4-4284-805f-95fa4eb93193/IMG_7965.jpg Blog - The Power of a Partnership - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.lindsaypinchuk.com/blog/content-is-queen-5-steps-to-start-your-content-strategy monthly 0.5 2022-02-25 https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/1645679185643-N8UMO20ET1247KSBS95S/unsplash-image-505eectW54k.jpg Blog - Content is Queen: 5 Steps to Start Your Content Strategy - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.lindsaypinchuk.com/blog/5-ways-to-make-your-business-legit monthly 0.5 2022-02-11 https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/9eda2724-c605-4533-8e50-5dfab3507f94/Lifestyle-421-AB-Pixistock-40-scaled.jpg Blog - 5 Ways to Make Your Business Legit - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.lindsaypinchuk.com/blog/celebrating-black-history-month-in-austin monthly 0.5 2022-02-11 https://www.lindsaypinchuk.com/blog/valentines-day-gift-guide monthly 0.5 2022-02-01 https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/1643747766390-GR7Y3JZSUAWOUEFZ8WXZ/unsplash-image-WvTImfyliGA.jpg Blog - Valentine’s Day Gift Guide - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.lindsaypinchuk.com/blog/make-working-from-home-work-for-you monthly 0.5 2022-01-27 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https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/73daa165-8630-4cca-a186-ea18602f8505/Dear+FoundHer+Holiday+Gift+Guide+%282%29.jpg GiftGuide-ForMom https://www.lindsaypinchuk.com/giftguideforkids daily 0.75 2021-11-11 https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/c9340417-ade5-4878-ac61-319d14912d69/Dear+FoundHer+Holiday+Gift+Guide+%283%29.jpg GiftGuide-Forkids https://www.lindsaypinchuk.com/giftguidecampers daily 0.75 2021-11-12 https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/195ee3bd-50d4-40f7-a113-5a65a1a1a76d/Dear+FoundHer+Holiday+Gift+Guide+%2812%29.jpg GiftGuide-campers https://www.lindsaypinchuk.com/giftguidegiveback daily 0.75 2021-11-11 https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/2ecae79c-d652-4d00-94a3-dca489cfdea1/Dear+FoundHer+Holiday+Gift+Guide+%2811%29.jpg GiftGuide-Give Back https://www.lindsaypinchuk.com/giftguideforher daily 0.75 2021-11-11 https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/9435486d-5330-47d2-90ce-3ad6168cc5c8/Dear+FoundHer+Holiday+Gift+Guide.jpg GiftGuide-ForHer https://www.lindsaypinchuk.com/nordstrom-case-study daily 0.75 2021-12-24 https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/dbba2215-ef7f-475e-96b6-4ce2964ccdbd/12719189_10153603274213074_2839249267273853792_o.jpg Nordstrom Case Study - Case Study: Nordstrom In 2015 Nordstrom expanded their retail offerings in Baby & Kids to include baby gear, such as strollers, car seats, carriers, and other typical baby registry items. At the time, Nordstrom was not a typical place to purchase these items, and found that many of their female customers dropped off when they became pregnant. Not only were their customers not looking for these items at their locations, they didn’t know they were there as they were often tucked away in the baby and kids department. Also, Nordstrom didn’t carry maternity in-store, so their core customer for baby items was no longer coming in to shop during their pregnancy. Nordstrom needed to get the word out about their new product offerings as well as help expectant parents view Nordstrom as a key retailer for all their baby needs. After meeting Lindsay at a trade show, executives from Nordstrom called Lindsay to develop a program to assist with all of these objectives. (Please note, this program entirely took place prior to the acquisition of Lindsay’s company.) https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/303bfc79-a3f4-41b2-8474-d9a72ddd7d9d/11951621_10107182038169754_9207761387882570265_o.jpg Nordstrom Case Study Our program and expertise appeared on the Nordstrom Baby homepage for a month. https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/ed9a155c-b770-44f5-acb9-81c0dca987b6/12378008_10153603273953074_3775309825028181822_o.jpg Nordstrom Case Study Many influencers and noteable parents showed up to the events, including actress, singer and Broadway star, Megan Hilty. https://www.lindsaypinchuk.com/target-case-study daily 0.75 2022-01-01 https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/2be5b1b5-6508-4bd9-b923-7173937c49ba/Target+4.jpeg Target Case Study - Case Study: Target PART 1 (pre-acquisition): In 2013, Target approached Lindsay and her company, Bump Club and Beyond, to create a test program which included events in stores in the Chicago and Minneapolis area. The goal of these events was to drive community, education surrounding the products and brands, and registry. PART 2 (post-acquisition): Once Lindsay’s company was acquired, there was more opportunity and resource for this partnership. Target continued their relationship with Lindsay and her brand, only now it was at a much larger scale. While the goals were the same, Lindsay and her team were taking their partnership from 20 events in a year to 300 stores in ONE DAY, March 21, 2020. As a result of the suspension of in-store events due to the pandemic, Target needed a new solution to deliver the planned Baby Registry 101 Events to reach parents and parents-to-be and drive baby registry enrollment. Lindsay insisted that her company could turn around the program, and maintain the traction and momentum for Target. There was no pause on pregnancy or parenting with the pandemic, making it more imperative than ever for Target to continue to reach this audience. https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/07d1fbad-c3a7-4533-8196-8dba291dabf0/IMG_3138.JPG Target Case Study https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/c514feb2-c465-41a9-867a-f721cf79bae0/Target+5.jpeg Target Case Study https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/c3f25a5d-9780-470b-ab8f-3ba8477fb140/Target+7.jpeg Target Case Study - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/b6848ce1-a641-4a56-b800-5ef81d630455/IMG_3141.jpg Target Case Study The Honest Company was a huge partner of the BCB at Target events (pre acquisition). This is Honest co-Founder, Jessica Alba’s mom, Cathy Alba, representing the brand. Photo credit: TK Photography Chicago https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/4feb3410-5091-4c63-9017-c5c448dc5661/target+6.jpeg Target Case Study In-store events often yielded traffic up to 400+ attendees in one evening. Lines of expectant parents wrapped throughout the stores. https://www.lindsaypinchuk.com/huggies-case-study daily 0.75 2022-01-01 https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/5cd37028-adb8-45df-97b2-8705e0da272c/Huggies+2.jpg Huggies Case Study - Case Study: Huggies PART 1 (pre-acquisition): In 2013, Huggies approached Lindsay to build credibility surrounding their brand new newborn diaper. They specifically came to Lindsay not only as the Founder of Bump Club and Beyond, but also as a second time new mom. PART 2 (post-acquisition): In 2019, after a long standing relationship with Huggies, they once again presented a specific challenge. Huggies wanted to gain access to the email addresses of expectant parents to engage them and educate them on their new diapers. https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/9fdf47cd-c9fd-4d35-9952-4743adabb06f/huggies+3.jpg Huggies Case Study Samples of Huggies Snugglers were given out in gift bags to encourage trial. Photo credit: TK Photography Chicago https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/00328d41-965d-4c6d-9a02-57d69f7fbac1/HUggies+1.jpeg Huggies Case Study Just one of the many ways audience engagement was encouraged was through a Milestone Monday photo contest. https://www.lindsaypinchuk.com/the-honest-company-case-study daily 0.75 2022-01-01 https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/efedcc08-ab63-4b71-b0f8-54e85c19c585/15493600_10154307713483074_1013569556449946605_o.jpeg The Honest Company Case Study - Case Study: The Honest Company In 2015, The Honest Company reached out to Lindsay and her company with a challenge: they wanted moms to understand the science and research behind their products. Known for Co-Founder, Jessica Alba, they wanted to bring Co-Founder, Christopher Gavingan, the scientist behind their products, to the forefront of their brand. https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/1088c97e-ab70-420e-ba98-0f94d080c96b/THC+2.jpg The Honest Company Case Study - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/1ee444bc-1f15-47e3-9223-0b23d5962e5d/THC+3.jpg The Honest Company Case Study - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/0d699c80-6930-47b2-aedc-a65f8d2b85a2/THC+5.jpg The Honest Company Case Study https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/a915fb0e-1355-46dc-9ae1-23fde44fbd98/THC+6.jpg The Honest Company Case Study https://www.lindsaypinchuk.com/freebie daily 0.75 2023-11-14 https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/4629cd11-e689-4c9b-8c10-4c5811b62e16/unsplash-image-gcsNOsPEXfs.jpg Free Resources - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/f60b0404-5057-49fe-bab0-60b5b517ee08/unsplash-image-rncny1536Xs.jpg Free Resources - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/7c746bfe-6e63-4d3e-877a-e680cfd99b0e/unsplash-image-RLw-UC03Gwc.jpg Free Resources - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.lindsaypinchuk.com/valentinesdaygiveaway daily 0.75 2022-01-31 https://www.lindsaypinchuk.com/valentines-dayfor-him daily 0.75 2022-01-31 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daily 0.75 2022-04-23 https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/501cea71-8ae0-431f-91e4-ecf2fdc34d0a/Copy+of+NS+Gift+Guide+-+Full+Size+%284%29.jpg Mother's Day under $250 https://www.lindsaypinchuk.com/mothers-day-gift-guide-2022 daily 0.75 2022-04-23 https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/1650595472910-IU5I3ZHLU0YQS49NM9F0/unsplash-image-qdPnQuGeuwU.jpg Mother's Day Gift Guide 2022 https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/1650595543970-MVLOF7R8EI8J6KLTFOKW/unsplash-image-eHlVZcSrjfg.jpg Mother's Day Gift Guide 2022 https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/1650595652246-GP4NI9XM046SG8TD19VS/unsplash-image-s3AFTBZ3cnc.jpg Mother's Day Gift Guide 2022 https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/1650595719026-HWPN2SEJQ7B9Q7087B1E/unsplash-image-fS2iVWUiBgw.jpg Mother's Day Gift Guide 2022 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Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/1fec25ae-cce7-473b-a964-44affe171093/31378689_10155766464583074_2255054243549413376_o.jpg 1:1 Small Business Coaching---PRICING - “Enthusiastically driven and rooted in integrity, Lindsay showed me how to transform my thinking and ultimately helped me build my dream in launching a small business to serve others beyond belief!” —-Cindy G., Fortune 500 Executive turned Entrepreneur https://www.lindsaypinchuk.com/lindsay-speaks daily 0.75 2026-03-02 https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/54d57908-04a8-4e0b-93a5-9f0d9932f7e5/2-pinterest.jpg Speaking https://images.squarespace-cdn.com/content/v1/60efab3666ba3b1039dffd7a/eae9fd20-5d94-4f8a-88fe-39cd9c020752/1-parents.jpg Speaking 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